"Mass Communication is the term used to describe the academic study of various means by which individuals and entities relay information to large segments of the population all at once through mass media. It is usually understood to relate to newspaper and magazine publishing, radio, television, and film, as they are used both for disseminating news and for advertising."

Course Objective:
The course training aims to equip its students with the relevant knowledge required in the field of mass communication. In simple words, one would be able to gain the in-depth experience on how to communicate with the masses. The program also guides its attendants on the skills required to be a professional in Journalism & News Reporting, Advertising & PR, Corporate Communication, TV & Film Production Arts, News Writing, Scriptwriting, Radio Arts and Editing etc..

Eligibility:
Graduation or Bachelor degree in any stream/ subjects from any recognised university in India. Candidates appearing/appeared in qualifying examinations may also apply.

Transfer to Two Year Degree
Students successfully completing the PGDMC diploma course may choose to continue their formal education & get credit for an entry into the second year of the MA degree in Mass Comm from UGC recognised Indian university. For more details, please contact the admission office.

Course Outlines:

Human Communication
Mass Communication
Print Media
Electronic Media
Advertising & Corporate Communication
Practicals - l

Examination Medium & Pattern:
The exams are conducted annually by the University in New Delhi. Students will have the option of giving examination either in Hindi or English mediums. The medium of instruction & teaching would make use of both Hindi & English languages.

Career Avenues:
The variety of career opportunities will be available to the graduates depending on their stream of specialization & interests. The course opens-up the restrictions of entering into the print & electronic media. Students may choose to become New Reporters, Anchors, Radio Jockey, Programme Producer & Researcher, Scriptwriter, PR in Business & Corporate Houses, Creative Visualiser, Event Planner, Editor, Proofreader, Content Developer, Media Planner, Media Marketing, Photographer and much more. The Academy suggests you to get in touch with our academic counselor to get free personal career counselling session for the careers opportunities available in the Media & Entertainment Industry.

Note:

The above mentioned syllabus & examination information are not exhaustive. Changes could be made in the syllabus & examination information by the University from time-to-time according to the demand of the industry. RKFMA suggests you to keep yourself updated regarding the same information by frequently contacting the Institute.The admission coordinator may also be contacted at 011-45064241, 09312231374, 09312237583 (New Delhi, India) for more information about the admission procedure & other information or email at admissions@rkfma.com